Users will soon have a updated setting that enables them to reduce the volume of AI-made media appearing in their timelines. This step comes as the company announced that it presently contains over 1 billion AI-generated clips.
Testing and Rollout
The update is undergoing trials over the following weeks before a widespread rollout. This development comes amid a increase in content created by AI, spurred by new AI video creators.
The Broader AI Trend
It has been noted that nearly a tenth of the quickest rising channels on a competing service exclusively feature content made by AI. A significant portion of this output is deemed low-quality AI content, a phrase for inferior, factory-style content that is often absurd or dreamlike.
“We know from our community that a lot of users like content produced via AI tools, including computer-generated images to informative clips, and we aim to provide users the power to adjust the amount of that, depending on their own preferences,” stated a platform representative.
AI on the Platform
The platform announced that there are presently over a billion videos on its app labeled as artificially created. In total, over 100 m media items are submitted to the app daily, making AI content a limited percentage of its total content library.
Customizing Your Feed
Users will be in a position to reduce or increase the level of AI-generated videos they watch by accessing the “manage topic” setting in the app and selecting the AI content topic. Other topics that can already be controlled under the tool encompass politics, style, aesthetics, and movement.
AI Disclosure Rules
TikTok’s policies require content makers to identify lifelike artificially created content, and it prohibits dangerous AI impersonations of well-known individuals or crisis events. Any authentic-looking AI video that is without a tag can be taken down under its user guidelines.
Additionally, the service will now attach an “AI-made” tag to content created with its own AI tools, or flagged by an industry-wide initiative for identifying artificial media. This measure is intended to stop users from attempting to circumvent the tagging system.
Responsible AI Funding
The platform is also launching a $2 million educational fund for professionals and institutions to create learning resources about responsible artificial intelligence. This program will assist charitable organizations focused on training computer science.
Content Safety Approach
TikTok has defended its moderation strategy, following discussion over intentions to make redundant numerous safety staff in Britain. TikTok is planning to reduce 439 jobs in its user protection team in London, with trade unions and online safety experts expressing worry that staff are being displaced by machine-led review.
A trust and safety lead clarified that people-led review would still have a role, but artificial intelligence can safeguard staff by eliminating the most distressing content prior to it has to be seen by people. The company reported a notable drop in explicit and harmful content handled by human moderators over the previous year due to reliance on its automated systems.
It is vital to integrate humans and technology to ensure user safety,” she said. “We’ll have staff as involved in the system, but we also think it’s very important to minimize viewing of dangerous material as quickly as possible, which is where a significant AI assistance is really helping us process content quickly.”
